For years I have licensed my images quite strictly
How do I not get exploited but still offer a 'usable offer' for low to middle end commercial clients - hotels - small companies etc
Basically my thinking is you can use this image for five years 'unrestricted' given that..
-no distribution to third parties (ie the company that supplied the hotel with flooring/furniture whatever)
-Should your company double its employees ie expand massively the license should be renegotiated
Should I forget restricted licenses and just up my dayrate?
payment per use per media per time. ok we all know and understand the how and the why (short version: work-for-hire makes the industry unsustainable). fine. but standing by the principles that we’ve basically been sold by the industry can be expensive. the choice, as you’ve said, is:
choice number a> stick to the principle because you know it’s right and – as the more vocal advisors will tell you – it’s what’s best for everyone
choice number b> make a practical decision based on what’s best for you and your business which depends on a number of factors, not least your clients attitudes and budgets... and then hate yourself.
can we agree that abstract advice from individuals, sometimes representing organisations, is often designed to further their interests rather than the guy with the practical problem who’s asking for the help?
back to sam’s specifics. it sounds like the work you’re talking about is for clients who don’t understand licensing, or they understand it but don’t like it. that’s the way it is. their choice might be pay you 500 and then have this licensing hassle or pay some other guy 500 and not have to worry about it. trying to apply any advice from other peoples’ areas to your issue is only going to make you feel bad. no amount of “explanation” will turn your thousand quid client into a thirteen grand one, and no amount of internationally-known-creative-marketing-consulting will make a client who’s prepared to pay thirteen grand for a restricted licence pay double.
so, as you've already realised, we end up at choice number c> find clients whose budgets fit your needs in an area where the business competition is a bit less... competition-y.