Epson Exhibition Canvas changed?

I've used quite a bit of this canvas (the Satin version) since its release. A roll I received a couple of days ago seems noticeably different. It's less stiff and possibly slightly thinner (I have no way to measure accurately). I've double checked the product labeling and this is clearly the same product I've been ordering/using for several months. When I compare it to remnants of slightly older rolls that I still have on hand, the new stuff is distinctly softer and more pliable. I'm just curious if anyone else has noticed this.

Bob Smith