Coating with LexJet Sunset Satin

Hey guys. If anyone on this board coats with LexJet's Sunset Satin on LexJet canvas, I'd like to get you all's advice on the method you use to spray. I originally sprayed a lot of layers when I started with LJ because I was used to BC's Timeless. This caused the canvas to harden like cardboard almost and any fold I would make on the print felt like it was literally breaking the coating layer and would crack. I spoke with a rep and they told me a lot of people actually only put one coat (sideways or up and down) and that's it. I tried doing sideways, up and down, then wait an hour and repeat this process and I still get cracking when I fold the canvas to make my corners. I use the Pitbull Canvas Stretcher which allows me to pull tightly and make my canvas prints very tight and I don't get any cracking here. It's when I fold the canvas to make my corners. I'll see white start to show on only parts of the fold. I tried a lot of coating, same result. Not so much coating and same result. How many times do you all coat with this product? Thanks for the tips!