Ad
Ad
Ad
Pages: [1] 2 3 4 »   Bottom of Page
Print
Author Topic: Leica S lens price increase  (Read 4245 times)
JV
Sr. Member
****
Offline Offline

Posts: 646


« on: June 11, 2014, 06:58:43 PM »
ReplyReply

At times I am very very tempted by the Leica S… but then I read stuff like this:
http://leicarumors.com/2014/06/11/another-leica-lens-price-increase-coming-on-july-1st.aspx/

and I wonder what these guys in the Leitz Park are smoking…

The 30-90mm zoom went from $10,900 to $11,400 in January and now 6 months later from $11,400 to $11,750…

Hopefully this will be compensated by a decrease in price of the body with the rumored upcoming CMOS Leica S.

Not crossing my fingers though...
Logged
paulmoorestudio
Full Member
***
Offline Offline

Posts: 241


WWW
« Reply #1 on: June 11, 2014, 08:13:50 PM »
ReplyReply

It is a funny wild world at the top...They are getting over 16 grand a piece for manual Summicron-c cine lenses.. the Summilux-c lenses are somewhere in the mid-twenties... so for a larger format, auto focus Zoom...even 12g's must seem a bargain in their world view.  Look, if I was getting just my rates from the 90's I would go for the whole system, but I am not... until then I will enjoy my vintage R lenses on a less than S2 body. I think Dr. K is great and has pumped vitality into the brand, they are aspirational and at the top of their game, setting the bar for others to follow. So what they are smoking is achievement and success...well done.
Logged

BernardLanguillier
Sr. Member
****
Offline Offline

Posts: 8208



WWW
« Reply #2 on: June 11, 2014, 11:53:09 PM »
ReplyReply

Those prices make the Zeiss Otus look like a total bargain... except that the Otus opens at f1.4 and probably performs as well as f1.4 as the 70mm at f2.5! Wink

The most puzzling one is indeed the 30-90mm f3.5-5.6 at the same price as the latest 400mm f2.8 from Nikon/Canon... I am hesitating between sad and hilarious.

Cheers,
Bernard
Logged

A few images online here!
eronald
Sr. Member
****
Offline Offline

Posts: 4122



« Reply #3 on: June 12, 2014, 03:52:20 AM »
ReplyReply

Those prices make the Zeiss Otus look like a total bargain... except that the Otus opens at f1.4 and probably performs as well as f1.4 as the 70mm at f2.5! Wink

The most puzzling one is indeed the 30-90mm f3.5-5.6 at the same price as the latest 400mm f2.8 from Nikon/Canon... I am hesitating between sad and hilarious.

Cheers,
Bernard


Balloons go up, then they deflate.

We're now watching the ascent of the "super 50". The only bargain to be had here is probably the "Sony" AF Zeiss 50, which you can get for less than the price of the Otus ... with the camera body thrown in for free.

Who cares? Here is what a luxury point and shoot can do for you for about $1K:
http://www.sigma-global.com/common/cameras/dp-series/gallery/dp2/images/02.jpg

The color Moiré is very restrained, image looks plenty sharp.
Can a $25K S+lens really beat or even approach this in sharpness, and without becoming a Moiré textbook demo? I have my doubts.

Edmund
« Last Edit: June 12, 2014, 03:59:23 AM by eronald » Logged
BernardLanguillier
Sr. Member
****
Offline Offline

Posts: 8208



WWW
« Reply #4 on: June 12, 2014, 06:51:59 AM »
ReplyReply

Who cares? Here is what a luxury point and shoot can do for you for about $1K:
http://www.sigma-global.com/common/cameras/dp-series/gallery/dp2/images/02.jpg

The color Moiré is very restrained, image looks plenty sharp.
Can a $25K S+lens really beat or even approach this in sharpness, and without becoming a Moiré textbook demo? I have my doubts.

Sharpness is of course not everything and superb images are typically resulting from great sharpness and great look combined (the Otus is king here).

But I share you views that it it unlikely the current Leica 22,000 US$ S with its best 9,000 US$ lens can do better than the Sigma quattro... with an Audi quattro thrown in for free.

Cheers,
Bernard
Logged

A few images online here!
jsch
Sr. Member
****
Offline Offline

Posts: 425


« Reply #5 on: June 12, 2014, 12:50:26 PM »
ReplyReply

Be careful, this post contains irony/sarcasm/helplessness:

Leica should sell their lenses even more expensive. Why? Because the wealth of Britain's (I think you can find similar numbers for other countries) richest 1,000 people hits new high of £519bn. They doubled their wealth since 2009.
http://www.theguardian.com/business/2014/may/18/wealth-britain-richest-1000-new-high-sunday-times-rich-list

So the rich buy Leica, LV, Hermes, Ferrari, ... and the guys and girls who built the stuff for these companies buy iPhones, Sony, Canon, H&M, ...

Unfortunately the people who built iPhones buy nothing, because they earn too little money.

I know it is not that easy. But the discussion about prices for gear is useless. You can afford something or not. I admire Sony: They give us a 36 megapixel A7R camera for 1700 euro and a stunning sony/zeiss FE 50/1.8 lens for 1000 euro. But there are people on this planet who would live a decade with this amount of money. I don't know what to do.

Best,
Johannes
Logged
Slobodan Blagojevic
Sr. Member
****
Online Online

Posts: 6055


When everybody thinks the same... nobody thinks.


WWW
« Reply #6 on: June 12, 2014, 01:14:19 PM »
ReplyReply

You might want to check what a Leica S can do when printed really large:

http://theonlinephotographer.typepad.com/the_online_photographer/2014/06/the-leica-s-series-print-offer-jack-macdonough.html
Logged

Slobodan

Flickr
500px
JSNphotography
Newbie
*
Offline Offline

Posts: 1


« Reply #7 on: June 12, 2014, 01:17:11 PM »
ReplyReply

I find the different opinions/attitude on pricing on these forums amusing. In some threads you have people bashing Leica/Phase One/etc. about their perceived to be too high lens/camera/digital back pricing. Then in another thread you have people congratulating a photographer because he was paid a decent fee by a stock agency. Why not bash the individual for selling stock images at a higher fee? He surely could have sold the same image for a fraction of the cost on a competing stock site.

Everyone is in business to make money. If you don't want to pay the higher price for a product you don't need to. But that doesn't mean the company offering said product is doing something wrong.
Logged
MrSmith
Sr. Member
****
Offline Offline

Posts: 910



WWW
« Reply #8 on: June 12, 2014, 01:54:05 PM »
ReplyReply

Leica owners do not care for such trivial price increases, they mean nothing to them.
Logged
Mike from Zekar
Newbie
*
Offline Offline

Posts: 1


Mike Tigchelaar


WWW
« Reply #9 on: June 12, 2014, 02:04:35 PM »
ReplyReply

Man I love leica, but wow I can get a lot of gear for that price point. I could almost equip a second shooter with all they need for the price of a single lens! But man would I love to play with that lens for a few days. Smiley
Logged

Documentary wedding photographer www.zekarphotography.com. Nikon D3s, D800, Holy Trinity zooms, and some primes. I use a bit of flash.
bcooter
Sr. Member
****
Offline Offline

Posts: 1161


Bang The Drum All Day


WWW
« Reply #10 on: June 12, 2014, 02:22:00 PM »
ReplyReply

Man I love leica, but wow I can get a lot of gear for that price point. I could almost equip a second shooter with all they need for the price of a single lens! But man would I love to play with that lens for a few days. Smiley

Buying an S2 and Contax lenses with the adapter will come in at about the same price as the new pentax 645.  Not a bad deal considering the fine build quality of the leica and the Contax Zeiss lenses and since it shoots a dng will process in any software.

IMO

BC
Logged

Slobodan Blagojevic
Sr. Member
****
Online Online

Posts: 6055


When everybody thinks the same... nobody thinks.


WWW
« Reply #11 on: June 12, 2014, 02:26:03 PM »
ReplyReply

There are days when I can not fall asleep for hours, tossing and turning until dawn. Those are the days when Lamborghinis and Bugattis of the world increase their prices by a whopping 3-4% (the same as Leica apparently did).
Logged

Slobodan

Flickr
500px
jerome_m
Sr. Member
****
Offline Offline

Posts: 621


« Reply #12 on: June 12, 2014, 03:17:43 PM »
ReplyReply


Any digital MF camera can produce prints of that size that look sharp when watched with a magnifier.
Logged
Telecaster
Sr. Member
****
Offline Offline

Posts: 868



« Reply #13 on: June 12, 2014, 04:22:36 PM »
ReplyReply

How many times does the obvious need to be said? Leica is a small company that targets an affluent market. High prices are a deliberate (not to mention successful) strategy. Maybe a discussion of the economic forces involved in this would be both informative and useful. [I'm quite certain that displays of self-righteous indignation are neither.]

-Dave-

On further reflection the sentence above in brackets is over the top. I won't delete it as I did write & post it, but it certainly doesn't add anything informative or useful to the discussion.
« Last Edit: June 12, 2014, 10:43:50 PM by Telecaster » Logged
Slobodan Blagojevic
Sr. Member
****
Online Online

Posts: 6055


When everybody thinks the same... nobody thinks.


WWW
« Reply #14 on: June 12, 2014, 04:46:54 PM »
ReplyReply

Any digital MF camera can produce prints of that size that look sharp when watched with a magnifier.

Are you saying that, say, Mamiya lenses deliver the same quality as Leica lenses?
Logged

Slobodan

Flickr
500px
eronald
Sr. Member
****
Offline Offline

Posts: 4122



« Reply #15 on: June 12, 2014, 05:07:24 PM »
ReplyReply

J,

 Everything you say is true; besides which the Pentax is a good camera but not a fun camera. On the other hand the Pentax will probably do 6400 ISO and LV which the Leica cannot.

 For myself, I am starting to think all these cameras are obscenely expensive, and obscenely heavy.

Edmund

Buying an S2 and Contax lenses with the adapter will come in at about the same price as the new pentax 645.  Not a bad deal considering the fine build quality of the leica and the Contax Zeiss lenses and since it shoots a dng will process in any software.

IMO

BC
Logged
JV
Sr. Member
****
Offline Offline

Posts: 646


« Reply #16 on: June 12, 2014, 10:11:11 PM »
ReplyReply

How many times does the obvious need to be said? Leica is a small company that targets an affluent market. High prices are a deliberate (not to mention successful) strategy. Maybe a discussion of the economic forces involved in this would be both informative and useful. I'm quite certain that displays of self-righteous indignation are neither.

-Dave-

Dave,

Not so much self-righteous indignation but I don't understand what Leica is trying to do.

There was another price increase last year in May which also affected the 30-90mm zoom.  At that time it went from $9,950 to $10,900.

So in slightly over a year the lens went from $9,950 to $11,750, that is an increase of $1,800…

Either the lens was incorrectly priced from the beginning which I doubt, or Leica is just greedy, or they are not doing so well as everybody assumes and need the money desperately… Not sure.

Either way as a potential Leica S customer I am looking at this and thinking what the heck, not quite sure what to make of it…

Thanks, Joris.
Logged
Telecaster
Sr. Member
****
Offline Offline

Posts: 868



« Reply #17 on: June 12, 2014, 10:32:01 PM »
ReplyReply

So in slightly over a year the lens went from $9,950 to $11,750, that is an increase of $1,800…

Maybe Leica is just trying to jumpstart sales.   Smiley

Note that I'm only half joking.

-Dave-
Logged
sgilbert
Jr. Member
**
Offline Offline

Posts: 65


« Reply #18 on: June 12, 2014, 11:51:10 PM »
ReplyReply

Maybe Leica demand is outstripping supply, so they're raising prices. 

That's the way the market theoretically works. 

The problem with being a fan of a company is that they don't necessarily reciprocate your affection.
Logged
jerome_m
Sr. Member
****
Offline Offline

Posts: 621


« Reply #19 on: June 13, 2014, 12:09:48 AM »
ReplyReply

Quote
Any digital MF camera can produce prints of that size that look sharp when watched with a magnifier.
Are you saying that, say, Mamiya lenses deliver the same quality as Leica lenses?

I am saying that they can produce the same level of sharpness on a 24x36" (61cm x 91cm or A1) print, which is the size on offer. First, this kind of image is a test of sharpness and only sharpness (and there are more qualities to a lens than sharpness), second this is a landscape picture so one can stop down a bit and third the print is not that big.

I am not criticising the lens, I am criticising presenting that picture as a valid test.
Logged
Pages: [1] 2 3 4 »   Top of Page
Print
Jump to:  

Ad
Ad
Ad